WVU Study Recruitment for Participation - Social Media Use in Everyday Life

We are currently recruiting participants for a 30-day study examining how people use social media platforms, like TikTok. If you are an adult (ages of 18 or older) and use TikTok daily, you are eligible to participate in this study.

If you decide to participate, you will be asked to complete:

• A brief pre-survey today to determine your eligibility
• 30 daily surveys, each taking approximately 5 minutes to complete
• A single 15-minute session at the end of the 30 days

Your total participation in this research will take about 3 hours.

Beginning on Monday, surveys will be emailed to you each evening at 8:00 PM Eastern Time and must be completed by 12:00 AM Eastern Time. You will receive one survey per day for the next 30 days. Surveys can be completed on a smartphone, tablet, or computer. Agreeing to participate in this study acknowledges a 5-minute time commitment every evening for 30 days.

You can earn up to $50.00 in Amazon gift cards for participating in this study.

Participants must complete at least 10 daily surveys to receive an Amazon gift card. Participants will earn $0.50 per survey completed.

If you complete 25 of the 30 daily surveys, you will receive a $25.00 Amazon gift card. If you attend a single 15-minute session at the end of the 30 days, you will receive an additional $25.00 Amazon gift card.

Your decision to be in this research is completely voluntary.

If you are interested in participating, start your pre-survey to consent to the study procedures and determine your eligibility here.

If you have questions about this project, you may email the Principal Investigator, Dr. Megan Vendemia. This project is being conducted by Dr. Megan Vendemia in WVU’s Department of Communication Studies in Field Hall, P.O. Box 6293, Morgantown, WV 26506. West Virginia University’s Institutional Review Board approval of this project is on file (Protocol #: 2510238944).

Thank you for considering participating in this study.